Capella MBA

Background

As Capella University built out their MBA program, they wanted to create a Flash piece to help prospective students learn about the Capella University learner experience.

Solution

To create a media piece that would resonate with the audience and our marketing goals we created a design direction that utilized still photography and vector components instead of video. We also contracted the musical score to help hold the users interest and supplement the narration.

Role

Art Direction

Extra Credit

Andrew Gruhn // Design and Development

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