Manifesto Logo

Background

Commissioned for a local skateboarding clothing company the Manifesto logo needed to have a underground, do it yourself attitude prevalent in the skateboarding culture. Regrettably the company wasn't around long enough to use it.

Solution

To create a logo that resonated with the skateboarding community the logo builds on the elements of hip-hop and graffiti culture. The logo is built upon two different hand written letter styles combined with a san serif typeface to increase it's legibility. The positive and negative space work together to create an a feeling of movement and aggression.

Role

Designer