Core Products Website

Background

Core Products International was upgrading their back-end systems and was looking to update their Website as well. The project objectives were to allow their different user bases the ability to shop in different manners, to increase their search engine visibility, and to design everything to work with the new back end system.

Solution

To help their different audiences I designed and architected a homepage that allows users to shop by product, interest area, or profession. I built their site to be CSS based and externalized as much of the content and HTML links as possible so that it could be picked up by the search engines. I also delivered a document that outlines how to maintain and continue to raise their search engine rankings.

Role

Designer // Front-end Developer // Flash Designer and Developer // Information Architect